CLIENT Meta
AGENCY 19th and Park
CREATIVE DIRECTOR Leah Butler
ROLE Experiental Design
Working alongside production agency 19th and Park, I created a design system for Meta AI’s Superfan event.
Superfan sought to help fans go deeper on their favorite athletes, sports and trends using the new Meta AI assistant.
Superfan sought to help fans go deeper on their favorite athletes, sports and trends using the new Meta AI assistant.

